CEOs

Superheroes, CEOs, and Miracles As a kid, I always looked for heroes as role models to inspire me, for someone or something that is extraordinary to bring the best in me.  So, naturally, I was fascinated by comic books and fairy tales. So many superheroes with superpowers, and fairy creatures were created.  Some are caped,…

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SDGs

Rethinking Strategies to Achieve the SDGs   We currently find ourselves a third of the way through the Sustainable Development Goals timeline. Recently, ‘The Sustainable Development Goals Report 2020’ painted a disturbing picture of the stagnant progress towards achieving the SDGs by their 2030 deadline. The report also highlighted the damaging impact of the COVID-19…

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The transforming trends of Digital Transformation

The Transforming Trend of Digital Transformation. “Digital transformation” is the new buzzword in business, especially during the recent coronavirus outbreak. In fact, 70% of companies in the US, either already have a digital transformation strategy or are working towards getting one. If that’s not a reason enough for you to consider this, in 2019 alone,…

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We don’t need to fix women, we need to fix workplaces There is a big misperception that to succeed in business, women need fixing. The common belief that women need to be mentored to have more confidence, more drive and greater leadership skills to fit into the mold of what ‘good’ looks like is outdated…

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Higher Education Reimagined

                Higher Education Reimagined One of the many educational challenges Universities face nowadays include preparing students for jobs that will pop up at the emerging intersections of divergent disciplines, technology and cross‐disciplinary meta‐skills. To conquer these challenging times and to better contend in a digital age filled with…

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future of work

The coronavirus outbreak has forced companies around the world to rethink the way they do business. Since social distancing has become mandatory, many companies have turned to digital tools for communicating and carrying out their business to keep some semblance of normality. However, many are asking, will this be the new normal for the long…

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Gender-based Violence

Is “Gender-Based Violence” Particularly Feminist? As if the arduous situations that lockdown measures have imposed on household members aren’t already enough, Feminists hit us with an additional dilemma to trigger our minds with! Voices have been raised all over the world to reinforce the need for women and vulnerable groups to speak up if they…

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women in healthcare

  Today I refuse to be a “Woman in Healthcare”, because until we talk about “Men in Healthcare,” why should I pin this title on my blazer and walk around, asking to be treated differently? Don’t get me wrong, during my twelve years of attending medical conferences, connecting with physicians, and training teams, I have…

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Gender Policy making

  Righting The Wrongs of Gender Policy Making in MEA Under both international scrutiny and support, the MEA (Middle East and Africa)* region has witnessed many breakthroughs on women’s rights and empowerment in recent years. But to a trouble-laden and often volatile geopolitical backdrop – coupled with socioeconomic shakeups to boot – these developments have…

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meet them where they are

“Don’t push people to where you want to be; meet them where they are.”-Meghan Keaney Anderson, VP Marketing, HubSpot. This saying couldn’t have been said better, looking at all the changes happening over the past few months in the MENA region and how rapidly marketing behavior and media consumption is changing amid of it all.…

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