The transforming trends of Digital Transformation

The Transforming Trend of Digital Transformation. “Digital transformation” is the new buzzword in business, especially during the recent coronavirus outbreak. In fact, 70% of companies in the US, either already have a digital transformation strategy or are working towards getting one. If that’s not a reason enough for you to consider this, in 2019 alone,…

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meet them where they are

“Don’t push people to where you want to be; meet them where they are.”-Meghan Keaney Anderson, VP Marketing, HubSpot. This saying couldn’t have been said better, looking at all the changes happening over the past few months in the MENA region and how rapidly marketing behavior and media consumption is changing amid of it all.…

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